Internet Explorer Just Got Cuter with New Anime Festival Mascot


Remember the klutzy paper clip called Clippy? Well, Microsoft has gone a long way from bad anthropomorphic characters to so-so bland personas. However, their latest offering won’t disappoint you.

Meet Inori Aizawa, an eighteen year-old girl who currently is stirring up the internet with her dynamic personality packed with super powers. She is Microsoft Singapore’s take, if Internet Explorer (IE) will become personified.

Producer Danny Choo said that the main inspiration for Inori is to provide a transformation from an ugly duckling into a feisty superhero. Collateral Damage Studios provided her overall character design.

In a recent video clip presented a few days before Anime Festival Asia (AFA) 2013 held at Singapore, Inori was seen running away from a group of robots aiming their laser-like bullets at her. She clumsily stumbles to the ground as she was surrounded by the villains.

This can be seen as a representation of what IE has been throughout the years: a slow browser overpowered by different competitors in the market such as Google Chrome and Mozilla Firefox.

And IE was not trying to hide that fact. In Inori’s Facebook fan page (which currently has 40,237 likes as of date), these were her personal description:

When I was younger, I used to be a clumsy, slow and awkward girl.
However, just like the story of ugly duckling, people told me that I have really matured and changed over the years. I feel confident in my abilities now, and I’m eager to show you what I can do.

For the most part, her video has shown us what she can do: battling robotic antagonists with her sassy smart-screen shield, a girl oozing with moe who pets her cat while surfing the net, armed with the latest Microsoft-infused gadgets while being clad in the usual sexy otaku costume.

Surely, a lot of anime fans are gearing up to experience what Inori can provide. But to clarify, she isn’t the official mascot of IE. She is targeted only for the local market that will be attending the AFA event.

For those who aren’t really into anime but are captured by Inori’s cuteness, click on this link to know her more:

 Video Link Source 1 Source 2