Chickenjoy, Max’s and other producers claim their products safe from bird-flu

Image by Pinterest, Jolibee, Max's

As the government addressed cases of bird flu in farming town north of the capital, restaurant operators and chicken producers said on Monday their products are safe to eat.

In particular, Max’s Group, Jollibee Foods Corp,  San Miguel Purefoods and Bounty Agro Ventures desired to reassure consumers as authorities tightened quarantine procedures in the vicinity of San Luis town. The town was where 37,000 fowls died due to the disease and 200,000 others were ordered slaughtered.

Jolibee Foods Corporation (JFC) said in a statement: “JFC sources its local poultry product requirements only from accredited and reputable suppliers in the Philippines that employ the safest food practices in sourcing, manufacturing, preparation and delivery.”

Meanwhile, Max’s Group compliance manager Paul Cheah told ABS-CBN News: “No direct impact yet on us. Basically our products are safe for consumption.”

“We are closely coordinating with our suppliers and they reassured us that the poultry that are delivering to us are regularly tested for influenza and there have been no incidence of infections,” he added.

Max’s Group is world-famous for its fried chicken. It also operates Yellow Cab, Pancake House, Krispy Kreme and Jamba Juice.

Avian influenza — known informally as avian flu or bird flu — refers to “influenza caused by viruses adapted to birds. The type with the greatest risk is highly pathogenic avian influenza (HPAI).

Out of the three types of influenza viruses (AB, and C), influenza A virus is a zoonotic infection with a natural reservoir almost entirely in birds. Avian influenza, for most purposes, refers to the influenza A virus. Though influenza A is adapted to birds, it can also stably adapt and sustain person-to person transmission.

For reports and inquiries regarding bird flu, please contact the following:

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