Blackpink’s ‘Ddu-Du Ddu-Du’ reaches 1 billion YouTube views

Image capture via @Blackpink video on Youtube
  • Korea’s Pop industry achieved another milestone with Blackpink’s music video “Ddu-Du Ddu-Du” reaching 1 billion YouTube views
  • The four-girl group also received various awards for the song like Choice Song: Group at the Teen Choice Awards in August and Best Dance Video
  • “Gangnam Style” of Psy is the first Kpop music video which reached 1 billion YouTube views in 2012

Good news, Kpop Fans! Korean pop culture reached another milestone in YouTube history with Blackpink as the first Korean group to reach one billion YouTube views for a single music video on November 11.

Image via @BlackPink | YouTube


The girl group music video “Ddu-Du Ddu-Du” uploaded on June 15, 2018, beat others with a remarkable number of views earned after one year and five months.

The girl group members are Jisoo (visual and lead vocalist), Jennie (main rapper), Rosé (main vocalist), and Lisa (main dancer).  YG Entertainment formed the quartet and launched them in 2016.  Their music style includes hip-hop and trap-influenced brand of energetic dance-pop.

The song also received various awards like Choice Song: Group at the Teen Choice Awards in August and Best Dance Video at the MTV Video Music Awards Japan in 2018.  In 2019 E! People’s Choice Awards, the girl group also won three categories for Group, Concert, and Music Video of 2019 for “Kill this Love.”

Next on the list is “DNA” by boy group BTS for 865 million views.

Image via @Psy | YouTube

And of course, who would forget the phenomenal solo artist Psy and his “horse-riding dance”  song “Gangnam Style,” which only took five months to reach 1 billion views in 2012.  Guinness World Records also recognized the song as the most liked video in YouTube history. Currently, seven years after, it is on the playlist with more than 3 billion views.

The Korean Pop wave or Halyu just showed us that they are successful in capturing the hearts of fans, not only of their own country but internationally, as well.  Needless to say, every Kpop group doesn’t just have the looks but are really talented beyond words.

Watch the phenomenal video of Blackpink here: